What Does a Clipping Agency Do? (And Why Brands Are Using Them for Organic Reach)

Every day, brands produce hours of long-form content. Podcasts, webinars, product demos, founder interviews, and livestreams all contain valuable insights — but most of that content never reaches a short-form audience. This is where a clipping agency becomes essential. A clipping agency transforms long-form video into platform-native short clips designed